This is the third book I have finished reading in 2010, but Seth Godin’s Linchpin is the first book I will review here. I found out about this book from reading Seth’s blog (which I read daily, and I recommend you start reading as well, if you don’t read it already). In December 2009, I saw Seth’s post about launching his book in advance to motivated readers:
For a select group of motivated readers, I want to send you a copy of Linchpin (at my expense) three weeks before anyone else can buy one. My US publisher is not sending free review copies to magazines (the few that are left), newspaper editors, TV shows, any of the usual media suspects. Instead, we’re allowing people like you to raise their hands and, if they like the book, asking them to tell the world about it in January.
The filter for these motivated readers? A minimum $30 to Acumen Fund. I made my donation within two minutes of reading Seth’s blog post and was subsequently put on the mailing list (to receive updates about this book). I received my copy of Linchpin in the mail about a week ago, and finished reading it yesterday. What follows is my brief review, with snippets of my favorite quotes and my thoughts, where applicable.