Google: “Us” vs. “Them”

Great post from John Gruber reiterating how Google isn’t often the creator of original products; they make existing products better:

Google fans seem to eat this kumbaya stuff up, to really believe it. But Google is the company that built Android after the iPhone, Google Plus after Facebook, and now a subscription music service after Spotify. They entered the RSS reader market, wiped it out, and are now just walking away from it. Gmail? Webmail but better. Think about even web search: Google search wasn’t something new; it was something better. Way, way, way better, but still.

Consider maps. Google Maps entered a market where MapQuest and others had been around for years. That wasn’t something great that didn’t already exist. It was a better version of something that already existed. Google is a hyper-competitive company, and they repeatedly enter markets that already exist and crush competitors. Nothing wrong with that. That’s how capitalism is supposed to work, and Google’s successes are admirable. But there’s nothing stupid about seeing Google being pitted “versus” other companies. They want everything; their ambition is boundless. 

With yesterday’s announcements at the I/O conference, Google’s stock price reached an all-time high of above $900/share.

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