The Future of the Sports Stadium: Connected

An interesting piece in Bloomberg on the future of the sports stadiums in the United States and the rest of the world. Think Wi-Fi networks, apps, mobile food ordering, and shorter trips to the bathroom:

Sports lovers have already proved there’s an appetite for the connected stadium. As many as a quarter of attendees at Nets games connect to the Barclays Center’s wireless network, according to a spokeswoman. But getting them to download the team’s app to try out some of the in-house features has been a challenge. Jayne Bussman-Wise, the digital director of the Nets, says the team is promoting the app to season ticket holders and on the arena’s website, and adding exclusive features such as camera angles and seat upgrades to attract more fans.

The 49ers have big ideas, but many of them are still in the planning phase. For one, the team intends to create a feature in its app to allow users in the new Levi’s Stadium in Santa Clara to see which of their friends are attending a game and where they’re sitting.

For his bathroom-line monitor, Garland hasn’t yet figured out which combination of connected devices and services will be used. The 49ers have looked at using cameras that would wirelessly report to a system that predicts the wait time, Garland says. The team is also exploring measuring traffic based on wireless signals from people’s mobile phones in a particular area, as many mapping services do to predict traffic on the road. There’s also a lower-tech solution, such as stationing attendants nearby equipped with iPads to monitor the line.

It sounds convincing, but it’s not going to make the trip to the stadium more popular if the ticket prices keep increasing every year.

Click through the article to read about how FIFA and the NHL are making advances as well.

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